While hardly the most inspiring topic for musicians, web monitoring and analytics are becoming increasingly important for bands hoping to succeed online in the new music industry. If you’re not able to optimise your own campaigns, it’s well worth finding someone who can…
As an observer, something like the yearly MIDEM conference in Cannes is a great way to catch an insight into the current views of those inside the music industry about what is happening right now, and how they see things changing in the future. It is often supported by fantastic panels with often conflicting views. [...]
Okay, so you can’t turn anywhere online at the moment when looking at the music industry without tripping over coverage and opinion on yesterday’s IFPI Digital Music Report 2010 (I notice the irony in mentioning this as I introduce you to an article of me giving coverage and opinion to the very same topic). While [...]
With the success of multi-level priced releases by artists such as Radiohead and Nine Inch Nails showing that true fans are willing to not only spend money on what is also being offered for free, but that in many cases they are willing to spend far greater amounts of money on extra materials than has [...]
After reading an article today concerning ‘saving the music industry‘ through Gibson’s ‘lifestyle’ portal, I came to think about one of their points in particular (Nb – regular readers of my blog will note the sarcastic quote marks above and reading the article for thirty seconds will show why). While it is well documented that [...]
The pace of change in the music industry is faster than it’s ever been – as with many technological advancements, by the time you are aware of, or used to, a new work practice or development, it is already on it’s way out, or is being surpassed by new emerging ones.
The music industry will have [...]
It seems that someone has been reading my recent posts, as today Spotify have announced a deal with 7Digital to include buy links for users to purchase and download tracks they have heard through the service.
With the potential shown by current internet darling, Spotify, there lacks a previous revenue potential for labels, and arguably for streaming services. While the key word of advertising hopes to compensate somewhat for lost music sales, whether they be digital or physical, new style streaming services do not allow for middle ground between new solely [...]
I’ve never been one for jumping on bandwagons. I’d always rather see the wagon coming and inform people – possibly giving my opinion on the importance/chance of success/thinking behind it (“that wagon has three wheels – no chance it’ll work” or suchlike).
You can’t turn anywhere online in the realms of music right now without a [...]
With the announcement of the changes to Apple’s iTunes Music, the world has been given an insight into the balance of power shifting back towards the major record labels, and potentially a glimpse of a weakened or panicking Apple.